My Journey in Data Analytics
Throughout my career, I’ve cultivated a passion for data-driven insights, creative problem-solving, and empowering others through mentorship. From developing automated reporting systems to guiding cross-functional teams toward data literacy, each role I’ve undertaken has been a step forward in learning, collaboration, and continuous improvement.
This timeline reflects the key milestones in my journey—highlighting the projects, technologies, and skills that have shaped my ability to bridge the gap between business and IT. Scroll down to explore how I’ve contributed to driving efficiency, building impactful solutions, and fostering data-informed decision-making across industries.
2021 – Present: US Sales Lead Performance Analyst
Aquent (on assignment with General Motors)
Overview
Lead the integration of brand metrics and reporting solutions, automating dashboards, and providing actionable insights to leadership.
Key Contributions
Spearheaded Power BI dashboard development and automated 95% of leads reporting, reducing reporting time and enhancing operational efficiency.
Trained 500+ team members, from dealers to leadership, on self-service analytics and data-driven decision-making, significantly improving GM’s data literacy across departments.
Delivered strategic insights through advanced analytics, introducing new KPIs that drove a 24/7 dealership response protocol, projecting a 10% annual sales increase.
Led a seamless system migration from Greenplum to Databricks, standardizing reporting frameworks and supporting new datasets and performance metrics.
Acted as the subject matter expert for leads reporting, consolidating dashboards and providing actionable recommendations that optimized dealer and brand performance.
2019 – 2021: Business Intelligence Developer
VanData Consulting (Now Mutually Human)
Overview
Designed and developed custom BI solutions for clients, improving reporting processes and driving better decision-making.
Key Contributions
Developed interactive dashboards and custom reports, increasing client data accessibility and strategic planning efficiency.
Mentored 3 interns in BI tools and best practices, building a pipeline of skilled analysts.
Optimized data workflows with ETL processes, cutting reporting turnaround time by 25%.
2019 – 2021: Live Streamer & Content Creator
Twitch
Overview
As a live streamer on Twitch, I built an engaged online community by creating consistent, entertaining content. This experience helped develop my presentation skills by being on camera in front of a live audience, building confidence and the ability to convey ideas clearly.
Key Contributions
Managed and grew an active online community, building strong viewer engagement and loyalty.
Developed social media strategies to promote streams and engage followers.
Managed production schedules, ensuring consistent content delivery and audience growth.
Hosted streams live on camera, sharpening presentation and communication skills by interacting directly with viewers.
Skills Developed
Presentation and Public Speaking: Gained confidence and clarity by presenting live content on camera.
Branding and Audience Engagement: Built a personal brand and fostered strong community connections.
Content Management and Strategy: Created production schedules and managed multiple platforms effectively.
2015 - 2019: Grand Valley State University
Bachelor of Science in Information Systems | Minor: Business General
Overview
During my time at Grand Valley State University, I gained practical experience through academic projects that strengthened my problem-solving and analytical skills. Additionally, playing soccer at the university level fostered teamwork, discipline, and leadership abilities, all of which have been instrumental in my professional career.
Key Projects and Activities
Completed hands-on projects focused on information systems, enhancing my ability to apply technical concepts in real-world scenarios.
Gained experience in data analysis and reporting techniques, which laid the foundation for my work in business intelligence.
Developed strong interpersonal skills and teamwork through collaborative academic projects.
Soccer and Personal Growth
Played soccer at the university level, where I developed leadership, teamwork, and time management skills.
Balanced academics and athletics, honing my discipline and goal-setting abilities.
2014 – 2018: Early Career – Jay’s Landscaping & Esquire Management
Overview
From high school onward, I’ve held roles that required problem-solving, project management, and customer service. Working for both Jay’s Landscaping and Esquire Management provided me with hands-on experience managing teams, meeting client expectations, and tackling challenges efficiently.
Key Contributions
Managed multiple landscaping projects, ensuring timely completion and client satisfaction.
Developed problem-solving skills by addressing on-site challenges and adapting plans as needed.
Provided customer service and built strong relationships with clients, contributing to long-term partnerships.
Coordinated schedules and team assignments, gaining early project management experience.
Skills Developed
Problem Solving: Developed strategies to handle unexpected issues on projects.
Project Management: Gained experience in managing schedules, resources, and teams.
Customer Service: Built interpersonal skills through client interactions and conflict resolution.
Work Ethic: Established a strong foundation of responsibility and time management from an early start in the workforce.
